Visions and Goals
Without a doubt, computers are more than just technology – they have become an integral part of our lives. Computers do more than make living easier, they often define the functionality and design of our homes, our offices and ourselves. The products we choose represent how we want to describe the world around us and how we want others to perceive us. Many of us are drawn to designs from Scandinavia, which are organized, clean and functional while remaining stylish, sleek and elegant. We like these designs because they harmonize with our surroundings and become nearly transparent. Brands like Georg Jensen, Bang Olufsen, Skagen Watches and Ikea are just a few that represent this Scandinavian style and efficiency. In the world of computer components, there is only one name you should know, Fractal Design.
The Path to Reaching Our Goals
To attain our goal of providing functional, efficient and sleek Scandinavian designed products for our customers, we apply extreme focus, research and passion each step of the way. Taking pride and extra care from the brainstorming phase through to the planning, design and production phase, we are dedicated to bringing you reliable and quality designs.
The Concept – Design
The concept of Fractal Design is to provide products with an extraordinary level of design, without compromising the important factors of quality, functionality and pricing. Today’s computer has evolved into playing a central role in most homes, creating a demand for appealing design of the computer itself and its accessories. Our main product areas are computer enclosures, power supplies and related accessories.
Designed and Engineered in Sweden
All Fractal Design products have been carefully designed and tested in our Swedish headquarters. The well-known elements of Scandinavian design can be found throughout all of our product lines; a minimalistic, elegant and simple design, embracing the motto of ‘less is more’.
We are True Listeners
Year over year, the Fractal Design brand continues to grow and we pride ourselves on honestly listening to our partners and customers. All feedback is carefully considered and new revisions of products as well as new product line launches are a direct response to the demand and feedback received from the market.